The more recent demographic data show
Portugal as a socially aged country. Women have less children, and decide to
have kids later and later, which results in one of the lowest birth rates in
Thinking about natality at this time is to
guarantee the future of the country. At Well’s, we know that it is everybody’s
responsability to create and mantain a sustainable society. And a sustainable society
implies to know how to shelter and accept more babies.
This is why we created the project "For a
future with more babies” and, since the beginning of the year, we already
donated more than ten thousand Baby Well’s products, for new born babies. We
are also supporting needing families during their babies’ first year of life,
in cooperation with EntrAjuda.
Besides, this project recognizes the need
of publicly discussing the natality problem. To do this, on the 9th may of
2018, we arranged the "Natality: how to enhance Portugal’s Growth?” Conference.
This debate, that took place at Fundação Champalimaud and counted with the
presence of the Work, Solidarity and Social Security Minister of Portugal, and
of other important figures on this matter, allowed the sharing of ideas and
points of view on the challenges, opportunities and socioeconomical
consequences of Portugal’s birth rates. At this event, we mostly shared
histories and experiences, looked for different paths and solutions of the